Print and Design Articles | Copies&Ink Printing

Perseverance during Hard Times

If you enjoy podcasts, Guy Kawasaki has a wonderful series called Remarkable People. In a recent episode, he recounted ten steps to for businesses to weather the storm. Take a listen as he explains the following

When Targeted Direct Mail is Oxymoronic

Have you asked yourself this question: “Who is my targeted customer?” If so, the question itself could be very telling. Across my

Newsletter Confusion

You know how to build a campaign. It's Marketing 101, just the basics. A good list, creative design, a great

How to Hack Your Phone Bill and Why You Should

The larger a company becomes, the more it can suffer from flawed thinking. Like thinking “we’re the only game in

New InDesign User Group

Are you an InDesign fanatic based in the Inland Empire? Would you be interested in an InDesign User group based in Rancho Cucamonga? Adobe actively sponsors such user groups across the globe, and incentivizes them with discounts, raffles and educational materials. It's a win-win and a great chance to network

Are Business Cards Irrelevant?

Opinions fully cover the spectrum: business cards are everything from indispensable to obsolete. This Inc. magazine article highlights a range of beliefs. One quote stands in my mind: "Coming home with 30 or 40 cards is not nearly as effective as having half a dozen [that were from] really good

Why we don't use templates

Neal, a cool, young internet saavy speaker and author, is thinking about some new business cards. "Do you have templates at your printing company," he asked, striking up a conversation at a recent O.C. marketing event. "The problem with graphic design templates, is that they're just that: templates," I responded.

Better than Recycling

Print has been getting a lot of bad press lately. Undeservedly so. Trees used to produce printing papers are a renewable resource. Beyond that, your use of print can actually stimulate the planting of new trees and the protection of forestland. Read about it here. Another tip: Consider specifying domestically

The Eyes Have It

Well it may not be as much fun as ABC's LOST! but Photoshop User TV has done a nice job putting together an entertaining episode that will help definitely bump up your portrait editing skills. Enjoy!

Are you A "Linchpin"?

What do you bring to your work? Your heart and mind? Or just your body? In his new book Linchpin, revolutionary business thinker Seth Godin helps us find the art in our work, regardless of job description. Here’s a 60 second interview about what we can bring to each day

Live The Design Process

Live The Design Process

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What’s Next of the App Store?

What’s Next of the App Store?

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