Print and Design Articles | Copies&Ink Printing

Can I make a big poster out of this photo?

I frequently hear questions like this: I want a 10 foot wide vinyl or canvas poster? Will my iPhone camera produce an acceptable image? There are many rules of thumb when it comes to this

Real Printing Speaks for Itself and for You

I've had the good fortune of growing up when printing was "real." It meant real lead type, machine stamped ink

Recycled Paper Cooked to Order

It’s rare to find recycled paper that’s truly good for the environment. Many recycled products contain only a small portion

Why in the world do you want a logo?

In this 5 minute video designer John McWade says it well. It's far too easy to get deep into a

Copies&Ink featured on Adobe Website

Copies&Ink was recently honored by Adobe Systems as a Success Story on the Adobe Systems website. Our thanks to Laura Thurman of Big Sky Communications who wrote the feature story, and our client Erin Johnson of Aubrey and Associates, whose project was also featured in the story. The article can

New Tools, Same Old Traps

OK, I love the web, and likely you do too. Still, I’ve been hard pressed to understand how “social networking” comes into play for business marketing. Most of what I’ve seen falls into the category of shameless self promotion. And that’s a shame. Certain hard truths will always be unavoidable,

Under The Hood

There’s no doubt about it. We’re in the golden era of buying printing on the cheap. Pull out the stops. UV coating, process color, full bleed, paper thickness approaching that of 3/8” plywood. Got Photoshop? Go to town! Creative Suite on your PC? The sky’s the limit. Except… Have you

The NCOA: Postage Cops

You've mailed 2500 pieces at the discounted bulk mail rate, saving over $300 in postage compared to first class postage. Then you're busted, because one solo address on your list is out of date! The postman has now discovered that your list hasn't been run though the official NCOA (list

The Perfect Website

Well of course, it doesn't exist. Still, too many sites seem to miss the mark; they're stuck in old world thinking about marketing and advertising. They focus their engergy on promoting a brand, or product benefits. Yes, people still do buy the brand, but using a website to promote a

Lost your Job? We want to help.

Free Resumé Program If you've recently lost your job, we'd like to help. Copies&Ink will provide you with 100 free custom printed business networking cards, along with 50 resumés, and matching blank second sheets, plus envelopes. Just upload your resume design to our website. We'll provide you with a separate

Newsletter Confusion

You know how to build a campaign. It's Marketing 101, just the basics. A good list, creative design, a great offer. Bingo. We're told it's all about the numbers: reach and repetition. Write a great headline, use the right tools, hire a Flash whiz, get an account at Constant Contact.

How to Hack Your Phone Bill and Why You Should

The larger a company becomes, the more it can suffer from flawed thinking. Like thinking “we’re the only game in town.” In the post industrial era, pomposity is the downfall of many a large consumer oriented company. Ask my “old friends” over at the local cable TV company, who practically