You’ve probably heard that the cost to mail a First Class letter is going up a penny. More info on that here.
Notably, the largest impact of the Jan. 2013 changes involve standard class (read: bulk) mail. An effective cure for insomnia can be found in this PDF.
Here’s the short list for self mailers, our most popular product:
Sealing with a single tab is no longer allowed, two tabs are required to qualify for standard class discounts.
For tri-fold self-mailers, the mailing address must be on the middle panel, with the final fold creating the non-address side. Here’s what that looks like.
For “oblong” self mailers: the final fold must be on the right side, or ‘leading edge’. Here’s what that looks like, including options for tabbing.
Full Disclosure: This is not a complete list! There may be more changes and “interpretation” to come in the next few months. If there’s any doubt about how to design your upcoming mailer, drop me a note. I’ll run it by the our own postal specialists and even get you a pre-approval from the “man.”