All posts in "Graphic Design Tips"
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Can I make a big poster out of this photo?

By Bill Alpert / April 30, 2017

I frequently hear questions like this: I want a 10 foot wide vinyl or canvas poster? Will my iPhone camera produce an acceptable image? There are many rules of thumb when it comes to this question, and often these quick guidelines produce a result that is overly conservative. The best answer that I’ve come across […]

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What’s the best graphic design software?

By Bill Alpert / April 24, 2013

Pictured above: Adobe InDesign 6  We’ll start with what doesn’t work! Word processor programs, such as Microsoft Word are a bad choice for print layout. The reasons for that are numerous, and not within the scope of this article. The bottom line is (unless you’re dealing with simple black and white documents, and the simple, non-critical […]

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Night School: Photoshop

By Bill Alpert / June 28, 2011

Just in time for Summer vacation, a bit of knowledge can go a long way in making your photos shine. Here’s one of the best Adobe Photoshop tutorials I’ve run across. Yes, some things are over simplified, but for the average user: this will really help. Even if you don’t own Photoshop, the concepts presented […]

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It's a printing thing

By Bill Alpert / December 16, 2010

I still get a rush from jogging a ream of printed brochures, freshly off the printing press. It’s the same kind of rush your customer gets when she feels the rich texture of that paper between her fingertips. When you’re designing for print, remember that the reader’s experience is tactile as well as visual. That’s […]

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