Can’t Photoshop? It’s OK, REALLY!
by Bill Alpert
Ever since Photoshop became a verb, a tacit expectation rose that (regardless of your background, training, interests, job title or schedule) you should have a working knowledge of most all current graphics software. Still using Corel Draw? Good heavens, you’re a relic! Not sure if you own Adobe Acrobat or Adobe InDesign? What, [...]
inkd: an istock for graphic design?
http://inkd.com
Does a stock market for graphic design represent a threat or an opportunity for graphic designers? Hard to say, though certainly it appears to be a viable resource for end users, or just about anyone short on time or inspiration.
These aren’t the typical junk layouts you see floating around cyberspace. I’m willing to bet more [...]
Graphic Moment Online
If you’re one of those students who longed for the days the teacher dimmed the lights and rolled out the film projector, this is for you!
The Graphic Moment Online Edition: Bleeding Edge, The Movie (suitable for general audiences).
Under The Hood
There’s no doubt about it. We’re in the golden era of buying printing on the cheap.
Pull out the stops. UV coating, process color, full bleed, paper thickness approaching that of 3/8” plywood. Got Photoshop? Go to town! Creative Suite on your PC? The sky’s the limit. Except…
Have you seen the fine print in WYSIWYG? It [...]
Sending us PageMaker files for print
If you use PageMaker, this is the best way to gather the needed files for printing.
Clipboard on Steriods
OK, this is simple, cool, and best of all free. It’s a Macintosh utility that expands your clipboard into cubbyholes. Each time you copy to the clipboard, you fill a new cubby without overwriting your last clipboard copy.
Using a menu bar item, or keyboard shortcut, you simply select the content you need and paste it [...]
InDesign Workshop Followup Links
For those that attended our InDesign© workshop (and for those who couldn’t) Adobe Systems’ presenter Kelly McCathran offers these additional resources.
Kelly’s Extra Handouts
http://idisk.mac.com/kmccathran-Public
Adobe Design Center
Step-by-Step Lessons, Guides and Tutorials for CS2 & CS3 also access to User Forums & Feature Requests
http://adobe.com/designcenter/
Adobe Design Center Video Workshop
Flash Movies on all Creative Suite 3 Products and many new [...]
The Holy Grail of Graphics
Not all file formats are created equal. For maximum quality and flexibility, true vector format files such as EPS or AI are often your best choice. Need a logo or drawing in your brochure or business card? Use Adobe Illustrator, Freehand or Corel Draw for the job. Or ask your graphic artist/designer to do the [...]
How to build a better PDF
It’s amazing how many ills can be cured by the simple PDF. It’s like the aspirin of desktop graphics. Still, aspirin can’t cure the common cold. Similarly, pumping a dozen fuzzy snapshots into a Word file before converting it to PDF won’t give your annual report that National Geographic look you’re going for.
So, as many [...]
What’s on (Adobe) TV?
If you’re tired of Reality TV and have already seen the season finale of LOST, why not check out some programming that’s actually useful?
In recent years Adobe has bolstered its product support with a lot of online options, including its newest addition, Adobe TV. There are a number of “channels” including a lot of programming [...]
William Alpert is a seasoned entrepreneur and 35 year business veteran. His California based companies design and create printed and electronic marketing materials for Fortune 500s, entrepreneurs as well as advertising and graphic design professionals. He is the author of InkBlot, a weekly journal on business marketing in the internet era. 
