Bill's Journal | Copies&Ink Printing

Marketing by Yelling Louder

How can you find new customers in a down economy? For more than the last 100 years its been about yelling the loudest to the largest number of people. Making them notice you. Pushing a business card in their face. Building a restaurant on a street that they pass frequently. Bombarding them with “me-too” direct

Marketing by Yelling LouderBill Alpert2009-01-14T19:08:10+00:00

Recession Busting Graphics Software

This article appears on EzineArticles.com NEWSFLASH: We’re officially in recession. Isn’t that a shocking revelation? Unless a bailout is coming your way, maybe now’s a good time to save some green on your company’s publishing software needs. People often ask me “what’s the best software choice for my newsletter?” (or brochure, business card, mailer, etc.)

Recession Busting Graphics SoftwareBill Alpert2008-12-23T00:33:15+00:00

Green Printing at Copies&Ink: It's Organic

Not just soy ink on recycled paper, but a commitment to minimal impact and sustainable processes. This is a huge concern to all of us, and over the years Copies&Ink has taken many steps, (some at great expense) to minimize our impact on the environment. These fall into two general categories: First, reducing waste and

Green Printing at Copies&Ink: It's OrganicBill Alpert2008-12-01T21:49:09+00:00

Definitely NOT recyclable!

Much is made of recycling and sustainable practices, and for good reason. Thankfully, many of our foods and commodities (including paper) are to some extent renewable resources. On the other hand, few people are aware that perhaps our planet's most important resource is being systematically destroyed, with the full support of governments around the world,

Definitely NOT recyclable!Bill Alpert2008-08-19T22:10:08+00:00

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